Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign
Backlink tier refers the hierarchy of links that you design to scale up your SEO campaign. Each level adds an additional layer of protection against Google harassing you with penalties.
Tiered link building requires an enormous amount of time and effort to get things right. Google takes weeks to find and evaluate new backlinks.
First-Tier Links
These links should be of a high quality and dofollow links from reputable websites. These links are referred to as Tier 1 backlinks and act as the basis of your link building strategy. They endorse your web page, thus giving the site enough authority to rank well on search results pages. For instance, if your blog article is published on HubSpot and includes an tier one link to SearchEngineLand's compilation of Link Building Statistics, then SearchEngineLand's rankings on the web would receive an upswing from the link equity that is passed on from HubSpot.
The second tier of backlinks can be a little more diverse and can contain low-quality hyperlinks, such as spammy forum posts or bookmark sites with low value and directories. The primary objective of Tier 2 is to create content of high-quality that links back to your first-tier links. This is because quality content will enhance the article in which it resides and won't be able to distinguish itself as something that has been added for SEO purposes.
To create a successful tiered campaign you'll need to invest in quality content and tools such as RankerX or GSA. However, the time and money that goes into manually performing an effective tiered link building campaign can be worth it in terms of the rankings that result from having a well-organized backlink pyramid.
Second-Tier Links

Tiered link building is designed to funnel users through other pages before they get to your website. In order to achieve this, it's important to choose second-tier backlink sources that are relevant to your industry and site. Blog posts from guest bloggers are more effective in this regard than profile pages because they provide valuable content that users will want to consume.
In general, avoid using tier 2 links on forums or on other low-quality websites. Instead, use high-quality pages that provide industry news or guest posts. These links will look more natural and will have a greater impact on your ranking in search engines. Additionally they are more likely to be acknowledged by Google as having passed link equity, which will increase their ranking value in SERPs.
If you're building tier two links with the intent to improve your SEO ranking It is important to be aware that it's difficult to get these types of quality backlinks manually. It can take months to send guest posts to top-quality publishers and even more time for them to be published. It could take weeks to see the results when it's time to generate new traffic and converts from onsite.
In addition, many SEOs resort to automated tools to assist them in create second-tier links. This approach could be in violation of Google's Webmaster Guidelines and could result in an enactment of penalization.
Third-Tier Links
The volume of links at this level is staggering and can even be considered spammy. They are published on social media platforms, as well as user-generated content websites like Quora. They are used to index links of tier two but do not pass link equity onto the resource being promoted. Generally, these are nofollow links. In this stage marketing, the focus is more on quantity rather than quality. They use tools to post an enormous number of hyperlinks in forums, comment sections of articles, blog posts, in directories, and in other similar locations. In this case tiered link-building can be considered an undefined area and is in violation of Google's webmaster guidelines.
tiered link building tools -building campaigns need an immense amount of time and effort to succeed. Google can take months or even days to index a backlink. It may then take weeks or even months to see the SEO effects. Marketers should be patient, and implement a well-planned content strategy.
In addition, marketers should avoid using too many automation tools to achieve this kind of linking. They can be in violation of the rules of search engine optimization and could lead to penalties. It is recommended to manually choose and post links on relevant donor websites instead of using automated tools like GSA or RankerX. This will stop search engines from penalizing your marketing for low-quality links.
Fourth-Tier Links
Tiered link building remains an extremely popular method to increase more website traffic. However since Google has taken significant steps to eliminate "black black" SEO practices, tiered linking methods have been slashed.
They are classified as gray-hat SEO techniques and are penalized for their use in a fraudulent manner. Tiered links are backlinks created on various levels of a pyramid. The primary function of these backlinks is the increase in the ranking of a resource promoted in search results. This means that the promoted page will rank higher than competitors and receive more organic traffic.
The quality of backlinks in this tier goes an immediate plunge and are usually nofollow. This category may also contain low-quality directories, article networks and social media profiles. These links can be created by natural means or through intelligent automation tools, but they should be diversified in terms of domains as well as the niches and their relevance.
These backlinks, in addition to being poor-quality and non-follow could also create problems in the event that they aren't sufficiently diverse. This is due to the fact that Google has a highly sophisticated group of hounds that constantly look out for patterns in backlink profiles and strategies. If they find them, not only could the link-building team get penalized, but also its customers.